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Ayumi Hamasaki
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No superlative seems too great in describing the success achieved by
Ayumi Hamasaki
in the decade since her debut in 1998. She sold more than 50 million CDs, she claimed a bevy of top-league chart records, and the scope and size of her presence in the show biz world would suffice for the entertainment industry of a whole country: she's a fashion icon with her own brand of clothes, her songs were used in movies, TV shows, and anime series,
she had a cartoon about herself, she hosted TV and radio shows, and even opened a restaurant. Perhaps the crucial point of her successful career, modeled after her icon
Madonna
, was the degree to which she retained control over her own media persona, not relinquishing it to labels and agencies (although that took some fighting).
Her beginnings couldn't be more humble. Abandoned by father at three,
Hamasaki
had to work as a model from the age of seven just to make ends meet. A bright but rebellious kid, she dropped out of school to try her hand at modeling, but failed due to her short height. Her musical debut -- a hip-hop EP
Nothing from Nothing
(1995) -- went nowhere, and her stabs at acting never got her farther than TV shows and B-movies.
Hamasaki
began wasting her time shopping and singing in Tokyo karaoke bars, which was where she met
Max Matsuura
, the producer from Avex Trax with an eye for potential stars.
Matsuura
was impressed by
Hamasaki
's singing and offered to sign her to Avex.
Hamasaki
initially refused, expecting his motives to be less than chaste, but eventually believed he was serious. She dropped out of Japanese vocal school he enlisted her in, complaining the teaching was too rigid, but
Matsuura
sent her to study singing in New York, which went better. Reading
Hamasaki
's well-written letters,
Matsuura
also encouraged her to compose her own lyrics, which she has been doing ever since.
Hamasaki
debuted on Avex with the single
Poker Face
(1998), which scored number 22 and turned out to be the beginning of a swift upward trend that brought her debut studio LP,
A Song for XX
(1999), to number one and provided it with one million-plus sales. The follow-up
Loveppears
(1999) nearly doubled this figure and topped the charts as well, its success boosted by ad contracts that
Hamasaki
has raked in ever since as a spokesman, beginning with the Asian cosmetics juggernaut Kose (later she also worked for the likes of Honda and Panasonic).
Hamasaki
peaked in the early 2000s: in 2000, she simultaneously topped the single, DVD, and album charts, the album being
Duty
, her best studio effort with 2.9 million total units sold. The first serious friction between her and the label dates to this period as well -- she was opposed to the release of her compilation
A Best
(2001), claiming insufficient material (the release still sold 6.7 million copies in Asia), -- and this led
Hamasaki
to take control of her own career, starting with writing her own music (credited under the name of
Crea
). The first
Crea
-penned tune was
M
(2000), and she also wrote most songs for
I Am
(2002), another two-million seller and chart-topper. The lyrical content of the album was influenced by 9/11, marking the beginning of
Hamasaki
's international advancement, which continued with her collaborating with the German label Drizzly until 2004 and appearing at an MTV event in Singapore in 2002.
The album
Rainbow
(2002) featured English lyrics, but it marked a relative decline (in
Hamasaki
's terms), failing to sell over two million copies. Although the 2003 EP
Memorial Address
sold more than one million copies,
&
(2003) became her last single to shift over 500,000 units. In 2004,
Hamasaki
became involved in a power struggle at Avex, but when the label's stocks plummeted at the rumor of her leaving,
Matsuura
, who enjoyed her backing, won the fight, which resulted in increased creative and career control for
Hamasaki
. However, her sixth album,
My Story
(2004), became her last to top the one million mark, and the sales of her maxi-single
Bold & Delicious/Pride
(2005) slumped, although it still peaked at number one, same as the albums
(Miss)understood
(2006) and
Secret
(2007), the latter of which topped the charts in Taiwan, Singapore, Hong Kong, and China to boot, prompting
Hamasaki
to tour these regions, with the tickets sold out within hours.
Guilty
(2008) broke her unprecedented streak of eight consecutive number one albums, charting at number two, although that didn't hinder
Hamasaki
's international expansion -- the digital version of the record was released in 26 countries, and the 2008 remix albums featured a bunch of Western DJs, including
Armand Van Helden
and
Carl Craig
. The digital single
"Together When..."
(2007) that preceded
Guilty
sold 3.3 million downloads. In January 2008
Hamasaki
announced that she had an inoperable condition that led her to become deaf in one ear, but she vowed not to let it slow her down and supported
Guilty
with an Asian tour that included stops in Taipei, Hong Kong, and Shanghai. ~ Alexey Eremenko, All Music Guide
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Fan Comments
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ღ♥´*•.¸ChItOhRu¸.•*´♥ღ *•.¸AyU¸.•*
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Sep 15th, 5:33pm
I love Ayumi Hamasaki *-*
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Jarie Suicune
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Aug 18th, 9:42pm
YAY!!! Ayumi Hamasaki is my FAVORITE singer!!! Oooh, she's so AMAZING!!! KYAA!!!!
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shihui foo
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Jul 22nd, 4:54am
= ♥ o ♥ = あゆ voice/song/lyrics are always soo amazing. = ♥ o ♥ = I'll NEVER stop listening to あゆ songs, NEVER regret buying あゆ albums/singles/Concert lives/etc.. = ^ , ^ =
No one can win her as my NO. 1 Idol/Singer
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blu bubble
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Jul 18th, 5:01pm
wow! Ayu-sensei is great! She can really sing excellent! I am gonna save up my money to buy the cd since it is like $40 on amazon canada
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Hime Amu
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Jul 8th, 10:15am
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nericco g.
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Jun 30th, 5:30pm
AYUMI HAMASAKI (浜崎あゆみ) NEW SINGLE [Sunset/Sunrise ~LOVE is ALL~] SHALL BE RELEASED 2009/8/12 !! MORE INFO FROM
http://avexnet.or.jp/ayu/jp/news/
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M A Ẋ A M
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Jun 25th, 7:16am
We Are AYU ^^
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may manalo
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Jun 22nd, 9:14am
hello there........................I'm the no 1 fan mostly this songs..
Menna gambate ne.......................
yurusheku onegai shemasu..
JASPER BRYAN MANALO
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Larry Xiong
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Jun 14th, 1:35am
Ayumi is my number 1 idol forever
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Food Luver
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Jun 6th, 12:32am
~♥L0v3 uR $0nG$ $000 d@mN mUcH...u R 1 f@bUL0u$ g@L!!!! sMyL3z...♥~
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Albums (14)
I Am
(11 songs)
Best 2: Black
(28 songs)
Best 2: White
(37 songs)
Secret
(25 songs)
view all
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